Customer 360  Blueprint

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Customer 360 Blueprint
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Customer 360 Blueprint

What it is

Identity, consent, and activation patterns to build a unified customer foundation.

When to use

Customer identity is fragmented across systems
Activation exists but isn't governed
You need a controlled 360 that can be used operationally

What you get

Customer Graph diagram
Relationship mapping blueprint
Identity resolution approach
Unified customer identity
Consent/permission guardrails
Privacy compliance controls
Salesforce Data Cloud / Marketing Cloud integration patterns
Platform integration templates
Segmentation template
Audience grouping framework
Activation workflow templates
Campaign execution guide
Monitoring checklist for identity quality and drift
Data quality checks
Execution instructions guide
Deployment runbook (batch/real-time)
Performance tracking controls
Monitoring + drift checklist
Traceability record template
Decision audit trail pattern
Recovery procedures plan
Rollback posture + incident runbook
AI safety controls
Guardrails for LLM/RAG where applicable

Integrates with

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Salesforce Data Cloud, Marketing Cloud, Snowflake/Databricks/Fabric (as needed)
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